by Anna Camburn | Mar 14, 2025 | Uncategorized
With lots of marketing going digital, we often get the question: Will direct mail work for my small business? I have good news: Direct Mail is experiencing a revival. Marketing, like many aspects of business, goes through periods of change, and the ways we use to...
by Anna Camburn | Jan 27, 2025 | Uncategorized
The Barnyard Marketing team often meets with business owners who show us their print ad and ask, “What would you do to make this better?” Everyone is constantly bombarded with visual content, so your ad needs to break through the noise. To make your print ad stand...
by Anna Camburn | Aug 5, 2024 | Marketing Strategy, SEO
You’ve probably noticed a shift in Google’s Local Search Results in the past several months. At the top of most search results, there is a feature called “AI Overview” or a “Search Generative Experience (SGE)” that generates a snapshot answer to the user’s question /...
by Anna Camburn | Apr 25, 2024 | Graphic Design
If you have worked with graphic designers in the past, you have probably heard about white space. This is an element of design that is super important, yet I personally find myself struggling to convince business owners to utilize it at all. In my opinion, white space...
by Anna Camburn | Mar 20, 2024 | Email Marketing, Marketing Strategy
Email marketing remains an essential tool for small businesses to connect with their audience, drive engagement, and ultimately boost sales. However, with inboxes flooded with messages vying for attention, how do you get your email to stand out, and most importantly,...