by Liz Stump | Oct 20, 2023 | Marketing Strategy
Lately, I have been finding myself relying on reviews and testimonials more than ever before when considering purchasing from a company. Although I do like talking with salespeople, I tend to put more trust in a review from a customer who experienced purchasing the...
by Liz Stump | Mar 20, 2023 | Marketing Strategy
Most of the time when you say “Marketing” people assume you are just talking about advertising a business. Advertising is a huge part of marketing, but it’s just one part. One very important part of marketing that most people don’t consider is customer service....